Stand out from your competitors, explain your products and services and deliver a better caller experience with professionally recorded greetings and on-hold messages. You can use your on hold message to tell customers about new products and business developments or answer frequently asked questions.
On-hold music should be relaxing, not too loud, or too soft and on-brand. If you don’t have the right recording equipment, hire professionals. Otherwise, your message may end up sounding distorted and may produce static.
A small nuisance like minimal static might not cause annoyance, but an unprofessional on-hold message certainly will. Using in-house resources such as your employees recording on-hold messages might seem cost-efficient but a poor quality recording could the difference between keeping customers and driving them away.
Callers would rather speak to someone who can attend to their enquiry immediately and without being transferred from person to person. Companies that deal with a large volume of calls can use a menu prompt to efficiency and quickly connect callers to a specific person or department.
How long are you planning on keeping your customers on hold for? On hold messages shouldn’t run any longer than a minute or two. You can break up your on-hold message into 3 x 20-second messages and provide the caller with options to leave a message or be directed to another department.